Raymond James analyst Andrew Marok upgraded Spotify Technology S.A. to Outperform from Market Perform with a $150 price target. The stock has traded off significantly from all-time highs in early 2021 due to slower than expected scaling of the company’s podcasting business and, most recently, soft margin guidance. Marok saw the bad news as priced at the trading levels,…
Is It Too Late to Start Podcasting as a Marketing Strategy?
Do you listen to podcasts on a regular basis? If the answer is no, you’re part of a shrinking minority. The majority of Americans (and listeners in developed countries around the world) listen to podcasts at least occasionally, with many listeners tuning into their favorite shows every day. The sheer popularity of podcasting has led…
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