Category: spotify

Spotify to Hire Hundreds to Drive Ad Sales in Europe, Australia, Canada

STOCKHOLM—Spotify is planning to hire hundreds of staff to boost its advertising sales in Europe and elsewhere, as the music streaming service looks to increase revenue from customers who don’t pay a monthly fee but make up the bulk of its user base. “We are increasing our ads business marketing workforce by over 70 percent…


Spotify Quarterly Revenue Beats on Paid Users, Ad Rebound

STOCKHOLM—Spotify Technology SA beat Wall Street estimates for second-quarter revenue on Wednesday, as the music streaming company reported a 20 percent jump in paid subscribers for its premium service driven by demand in Europe and North America. While Europe and North America accounted for more than half of its monthly active users (MAUs), the pandemic…