Peloton is undergoing a significant rebrand, dumping its identity as a seller of luxury exercise bikes and equipment to heath technology for all. “We’re shifting perceptions from in-home to everywhere, fitness enthusiasts to people at all levels, exclusivity to inclusivity across all Peloton members present and future,” Chief Marketing Officer Leslie Berland said in a…
Peloton the Rebrand: High End Exercise Bike Maker Says It’s Now a Health Company for All
Tasty Name but No Big Mac as Rebranded McDonald’s Restaurants Open in Russia
June 12, 2022
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Business & MarketsCompanieseconomic policieseconomyEuropeInternationalMarketsMcDonaldrebrandRussiaRussia-Ukraine WarWorld
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It might look and smell like McDonald’s but now it’s Vkusno & tochka. The golden arches are gone, the filet-of-fish is simply a fish burger. The Big Mac has left Russia. A new era for Russia’s fast-food and economic scene dawned on Sunday as McDonald’s restaurants flung open their doors in Moscow under new Russian…
Tasty Name but No Big Mac: Russia Opens Rebranded McDonald’s Restaurants
June 12, 2022
admin
Business & MarketsCompanieseconomic policieseconomyEuropeInternationalMarketsMcDonaldrebrandRussiaRussia-Ukraine WarWorld
0 Comment
It might look and smell like McDonald’s but now it’s Vkusno & tochka. The golden arches are gone, the Filet-O-Fish is simply a fish burger. The Big Mac has left Russia. A new era for Russia’s fast-food and economic scene dawned on Sunday, as McDonald’s restaurants flung open their doors in Moscow under new Russian…
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