A recent privacy report has found that 83 percent of Australian brands appear to track their customer’s activity online, while 82 percent of consumers are uncomfortable with their location data being shared with other companies. According to the 2022 edition of the Deloitte Australian Privacy Index, consumers are asking for transparency, assurance and control over…

A recent privacy report has found that 83 percent of Australian brands appear to track their customer’s activity online, while 82 percent of consumers are uncomfortable with their location data being shared with other companies. According to the 2022 edition of the Deloitte Australian Privacy Index, consumers are asking for transparency, assurance and control over…