Category: AD

Twitter to Offer Ad Revenue Share to Select Content Creators

Twitter said on Thursday that select content creators on the social media platform will be eligible to get a part of the advertising revenue the company earns. The content creators will get a share of revenue from ads displayed in their replies, Twitter said, adding that to be eligible the creators should be verified users…


Walmart Will Derive More Profit From Services, Ad Sales in Next 5 Years: CFO

NEW YORK—More of Walmart’s future profitability is likely to come from its sales of ads on Walmart.com and from fees it collects from merchants using its online marketplace and delivery services, than from sales of merchandise at its 10,000 stores, its chief financial officer said on Tuesday. “Today, the vast majority of our overall profits…


Judge Orders Meta to Pay $10.5 Million in Legal Fees to Washington

SEATTLE—Facebook parent company Meta has been ordered to pay $10.5 million in legal fees to Washington state atop a nearly $25 million fine for repeated and intentional violations of campaign finance disclosure laws. King County Superior Court Judge Douglass North issued the legal-fee order Friday, two days after he hit the social media giant with…


New York Times Pulled Ad Holding China Accountable for Virus Outbreak; China’s Evergrande Is ‘Too Big to Fail’?

The New York Times pulled an ad at the last minute in March 2020. But for what reason? I spoke with Brett Kingstone, a real estate developer from Florida and the client who paid for the ad. He says that after the entire editorial procedure and approval from the paper, it was pulled from print…


Homeowner Finds Perfectly Preserved Newspaper Ad of Her 3-Bedroom From Over 80 Years Ago

A homeowner has discovered a perfectly preserved advert showing an artist’s impression of her three-bedroom semidetached house when it was first built eight decades ago. Julie Whitaker, 62, unearthed the 84-year-old newspaper cutting from a drawer in her home of 30 years in Leeds, West Yorkshire. The relic has been wonderfully preserved over the decades…


EU, UK Investigate Facebook Over Classified Ad Competition

LONDON—European Union and British regulators opened dual antitrust investigations Friday into whether Facebook distorts competition in the classified advertising market by using data to compete unfairly against rival services. The coordinated effort represents an escalation by European regulators in their battle to rein in the dominance of big tech companies. The focus of the investigations…